Tag: Influencer Marketing

Virtual, Famous and Totally Not Real: The Rise of AI-Generated Influencers

Posted on June 12, 2026 by Anusha Raina

Scroll through Instagram for five minutes and you’ll probably land on one without realising it. Perfect lighting. Flawless skin. A lifestyle that looks both aspirational and completely achievable. The catch? They don’t exist. AI-generated influencers are taking up serious real estate on your feed – and brands are throwing serious money at them. This isn’t […]

Media Intelligence And The New Celebrity Culture

Posted on November 6, 2025 by ahmadhassan

At this historical time of viral moments and 24/7 entertainment updates, the distinction between fame and obscurity can change overnight. To celebrities, their publicists, and entertainment journalists, Media Intelligence has become the unseen hand that helps shape narratives, manage reputations, and inform engagement strategies. It is either forecasting tendencies or curbing crises, and either way, […]